Our commitment to responsibly sourced coffee is the cornerstone of the NESCAFÉ^® Plan. Since 2010, we have increased the amount of responsibly sourced coffee we buy from our suppliers (and farmers) to reach 75% of our global volumes. In Australia, all of our NESCAFÉ^® coffees are already made from 100% responsibly sourced coffee beans.

Responsibly sourced coffee is traceable to the group of farms where it was grown and is produced in accordance with sustainability standards that have been validated as equivalent to our Responsible Sourcing Standard. Traceability and compliance are verified by independent organizations, such as 4C Services, the Rainforest Alliance, and Fairtrade, which deploy accredited local auditors to assess a range of factors, including social, environmental, economic, and health and safety conditions at farms.

These programs also allow us to identify sustainability challenges that need more targeted interventions. For example, we have identified labour rights hotspots, such as Mexico, and we are working to improve our ability to monitor and detect potential violations. This allows us to take focused remediation actions to support improvements as a required condition to continue commercial relations with those farms.